How Ingenix uses the Bizzy Agent to automate and scale software sales

With

Alex Van Nieuwenhuyse

Customer Stories

Ingenix is a Belgian software company that helps organizations focus on their core business by developing smart software and data solutions that streamline operations and boost efficiency

They use Bizzy to bring structure and scale to its sales process. With accurate company data and clear targeting options, the team can now identify more relevant prospects, work faster, and make confident decisions based on real data.

The company

Ingenix helps organizations streamline their operations through smart software solutions. They design and develop digital tools that fit seamlessly into existing workflows. From internal platforms and data integrations to advanced analytics and automation.

Their team combines business insight with technical expertise to deliver solutions that make day-to-day operations smoother, decisions faster, and teams more productive. Ingenix partners with companies in sectors like construction, pharmacy, and business services to turn technology into a real competitive advantage.

We spoke with Alex Van Nieuwenhuyse, Account Executive at Ingenix.

The challenge

Before using Bizzy, Ingenix’s sales efforts were unstructured. There was no standardized approach to finding and qualifying new leads, which made it difficult to identify their ideal customer profile and slowed down growth.

As Alex explains, “There was little structure, no clear approach. We mainly relied on our CEO’s network to find new clients.”

The team needed a more data-driven way to expand its pipeline, discover lookalike companies, and gain visibility into which sectors to prioritize.

The solution

Ingenix turned to Bizzy to bring order and data accuracy to its prospecting workflow.

With the Bizzy Agent, the team now has an automated system that continuously identifies and qualifies new potential clients based on their ideal customer profile.

The Agent works like a digital sales assistant: it scans Ingenix’s target market, finds companies that match their best customers, and validates each lead using public data such as company websites, balance sheets, and job postings. Instead of static lead lists, the team receives a steady stream of qualified opportunities that already include research notes explaining why each company is a good fit.

A key feature for Ingenix has been Lookalike Companies. By analyzing online content, the Agent finds businesses that share similar digital “fingerprints” with Ingenix’s best clients. These are companies that talk about similar topics, operate in the same fields, or show comparable signals. This lets Ingenix discover high-potential leads they might have missed and expand into new markets confidently.

“Thanks to Bizzy, we have an overview of who we want to target in which sector,” says Alex Van Nieuwenhuyse, Account Executive at Ingenix.

With Bizzy, the Ingenix team now benefits from:

  • A larger and more relevant pool of companies to contact

  • Continuous, automated lead discovery through the AI Agent

  • Smarter targeting with Lookalike Companies that mirror their ideal clients

  • Verified, up-to-date data that removes guesswork and speeds up decision-making

The results

Since adopting Bizzy, Ingenix has built a more scalable and focused sales process.

  • More companies to reach - The team works with a much higher volume of qualified leads.

  • Reliable data - Sales decisions are now based on concrete, accurate information.

  • Higher efficiency - Prospecting is faster, clearer, and better aligned across the team.

What used to be a network-driven effort is now a structured, data-backed outbound motion that gives Ingenix the visibility and control it needed to grow.

Thanks to Bizzy, we have an overview of who we want to target in which sector. We now work with concrete data that’s accurate - no more guesswork.

Alex Van Nieuwenhuyse, Account Executive, Ingenix

Thanks to Bizzy, we have an overview of who we want to target in which sector. We now work with concrete data that’s accurate - no more guesswork.

Alex Van Nieuwenhuyse, Account Executive, Ingenix



Ready to join the sales utopia?

Make your sales team 10x more effective, so they can focus on the real fun: building connections and closing deals

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Ready to join the sales utopia?

Make your sales team 10x more effective, so they can focus on the real fun: building connections and closing deals

No credit card required • Integrates with your CRM • Cancel anytime

Ready to join the sales utopia?

Make your sales team 10x more effective, so they can focus on the real fun: building connections and closing deals

No credit card required • Integrates with your CRM • Cancel anytime