How Belgian dealers can still move hybrids in 2025 - by targeting zelfstandigen
Many Belgian dealers are facing the same issue: hybrid cars are not moving. Corporate buyers have switched to battery-electric vehicles (BEVs), because their tax deduction for plug-in hybrids (PHEVs) has been reduced to almost zero. As a result, stock is piling up in showrooms across the country.
But there is still a segment that can buy: zelfstandigen (sole proprietors).
The tax opportunity for zelfstandigen
In 2025, self-employed professionals can still deduct up to 100% of the cost of a plug-in hybrid, provided the car meets the CO₂ criteria and is ordered before the end of 2026. After that, deductibility drops step by step.
This makes PHEVs financially attractive for zelfstandigen such as consultants, contractors, architects, and local shop owners. For them, a hybrid can be deducted just like a fully electric car. For corporates, that option is gone.
Why dealers are missing out
Most dealerships have not acted on this opportunity yet. The main reason: finding zelfstandigen is complex. Unlike large fleets, they are spread across many industries, and their contact details are not readily available. Without a clear list, it is difficult to know who to approach.
How to reach them
This is exactly where Bizzy helps. Bizzy is a sales data platform that provides Belgian dealers with direct access to more than 150,000 verified sole proprietors. Every record comes with phone numbers, emails, company details, financials, and updates from the official KBO registry.
With Bizzy, you can:
Target locally: filter zelfstandigen within 15–25 km of your showroom
Access verified contacts: phone numbers, emails, company and financial info in one place
Rely on accurate data: weekly updates with bankruptcy checks included
Launch campaigns fast: export lists directly into your CRM, Mailchimp, HubSpot, or Salesforce
In practice, this means your sales team can start a local campaign tomorrow - calling or emailing zelfstandigen who can still deduct a PHEV almost fully. Instead of waiting for importer campaigns, you can act directly, region by region.
Already loved by the auto industry
Bizzy is already used by major players in the Belgian automotive industry.
D’Ieteren Automotive, one of Belgium’s leading importers, uses Bizzy to make prospecting faster and more accurate.
The result: less time searching for information and more time spent selling.
Act before the window closes
The deductibility advantage for zelfstandigen is temporary. From 2027, it will decline, and from 2030 it will disappear. That means 2025–2026 is the moment to act.
Dealers who use this window can turn unsold stock into revenue, region by region. The data is ready today - no waiting for importer campaigns, no list-building from scratch.
Bizzy does not sell cars. Bizzy provides the data that helps you sell them.
👉 Book a demo to see how many zelfstandigen are in driving distance of your showroom.
